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Agreement Terms

You, the end user, may utilize the Banner only in the form, and according to the specifications, provided by Smith & Wesson (hereinafter "S&W"). You may not alter the Banner in any manner. The Website Terms shall govern your use of the Banner, except that in the event of any conflict between these terms of this Agreement and the Website Terms, this Agreement shall control. You agree that each site on which the Banner will appear shall conform and be in compliance with the following guidelines:

  1. Each site (individually and collectively the "site") shall be owned or controlled by You or a third person who has provided authorization of your use of the Banner in the manner set forth herein.
  2. The site shall not be directed to children under the age of 13, or to any group that is prohibited from owning firearms.
  3. The site will comply with all applicable federal, state, and local laws, rules and regulations imposed by governmental authorities having jurisdiction in which our products or the products on the site are marketed or sold.
  4. The site will not display any situations, images that promote or otherwise exploit the unlawful or reckless handling or use of firearms, or that offend local standards of decency.
  5. The site must not present false information about S&W products or services.
  6. You agree not to use the link on any web site that disparages S&W, responsible firearm ownership, the second amendment of the U.S. Constitution or federal, state and local laws consistent therewith.
  7. You agree not to use the link on any web site that contains, or links to any other web sites that contain obscene, discriminatory, offensive, or pornographic material of any kind.
  8. You may not create in-line links or deep links to other areas of the Website, create frames around our web pages, or use other techniques that alter in any way the visual presentation or appearance of our Website.
  9. You may use the Banner only by accepting this Agreement.
  10. You agree to indemnify defend and hold harmless S&W and its affiliates from and against any claims for damages or other claims, asserted against the S&W or its affiliates, including without limitation all indirect liability claims, consequential damages, losses, liabilities, costs and expenses (including without limitation reasonable legal fees, expert fees, and court costs) arising from your violation of these terms. In the event that S&W takes action to enforce the terms or this Agreement against you, you agree to pay and reimburse S&W for its reasonable costs and expenses incurred in connection therewith (including without limitation reasonable legal fees, expert fees and court costs).
  11. S&W may terminate this Agreement at any time, with or without cause. Upon Termination, you agree to immediately remove from the site and cease all use of the Banner.
  12. This Agreement cannot be modified except in a writing signed by both S&W and End User. No waiver of any right or action by either party shall be deemed a waiver of any other right or action, or of a continuing waiver of the right or action.
  13. I expressly give my consent to the use of the foregoing information by S&W in accordance with the terms of this Agreement, the Website Terms and the S&W Privacy Policy at here and for the purposes of enforcing the terms thereof. I hereby acknowledge and agree that I have read and assent to the foregoing.